Let crowd reaction be your barometer. Meetup, Lanyrd and locally so start there and research which are the most appropriate to get listed on. Provide a list of items or information that the attendees will need to prepare for the planning, such as identified metrics, blueprints and completed research information.
What should this meeting accomplish? This "official" record is important for follow up meetings and to ensure that meeting objectives and any decisions or actions agreed upon are successfully carried out.
Include that information when you reach out. Send out a confirmation for the meeting time, place and location, with the updated agenda. Use online social pre-events to promote the main event.
Make it easy on your speakers to publicize to their followers. It also features registration and RSVP management capabilities that are particularly handy if you are inexperienced.
From this all the other decisions will fall into place in terms of format, content, prices, location etc. Those invited to attend the meeting should be those who need to be informed about the topics, are affected by the issues, will be able to contribute to the required outcomes, and are authorised to make decisions or speak for those who do.
This is where an event planner can help you avoid headaches. The more prepared you are the better. List the topics that need to be covered in order to achieve the objectives. Speaking about your business and what you do — without offering the audience what THEY need — is a waste of time and money for all.
Then make sure that you proceed in line with reaching these goals. No matter the size of your business, always try to delegate responsibilities. Invite a few of your speakers to participate in the online social event. Social advertising platforms Facebook, LinkedIn and Twitter above all offer in depth targeting options that can significantly help to reach our target audience in our geographical location.
Start with the end in mind and work backwards. This structured approach will also help you to stay focused on achieving specific goals and not allowing the scope to become too broad or watered down.
If the budget is small, you may have to counterbalance with creativity and a lot of do-it-yourself work. Twitter is terrific for promoting events and for creating a sense of online community around an event.
Remember to price out all the permits and licenses you will need as well. Maybe the sound system fails. Give early bird incentives.
Before you can begin planning a successful event, be clear on why you are doing it in the first place, because every decision after that should support your main goal. Always underestimate turnout, for sponsors.
Follow the meeting agenda and designate someone to help keep track of time.
Be very clear before the event what they will get as sponsors. Always start with strategy. What to Do First 1. As such, it is incumbent upon the person calling the meeting to plan all aspects, including the agenda and where meeting attendees will sit.
Let them know that the information exists and — for future stories — that you are an expert in that field.
Involving local bloggers to participate at the event is usually a great strategy to gain audience before, during and after the event.
Look the part… be comfortable but fashion forward. Know how you are going to pay for the event. Make a list of details — everything including lighting and public transportation, to content and refreshments.
Small Business Event Planning: Look for vendors who work with small businesses frequently or who would get involved on a bigger level than their role.
Sponsors are royalty — make sure they feel like it. Though no one wants to be micromanaged, make sure that employees and vendors are on track with their event duties.PLANNING AND GOAL SETTING FOR SMALL BUSINESS A clear vision of your business is crucial for planning your marketing, product development, buildings and equipment, and financial and staff needs.
For example, a drop in sales caused a Because employees may have difficulty meeting the new deadlines, the work plan. Need small business event planning advice?
Read tips from event planning, media and marketing experts, and those who have held successful events. A Checklist for Planning Your Next Big Meeting. Harvard Business Review Staff; Keep problem solving meetings small (around 8 people).
Harvard Business Publishing is an affiliate of Harvard. The smallest meetings require proper planning to ensure all of the needs and objectives are met. Find 8 essential steps to cover all the details.
Planning a Small Meeting Whilst large meetings and conferences will require more forethought and preparation most companies frequently .Download